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17 April 2021, 09:00 AM

Crowdfunding for Good: The Formula for Success

A talk by Tom Dawkins
Co-Founder & CEO, StartSomeGood.com

Speaker expertise

Co-founder/CEO of innovation for good catalyst StartSomeGood. Tom and his team help people design and launch social enterprises and impact projects.


Crowdfunding is a fantastic way to launch or grow a social enterprise or non-profit, raise funds for a cause or a creative project or fuel a grassroots movement for your community. But the considerable majority of all crowdfunding campaigns fall short, often because of a handful of common mistakes. StartSomeGood has one of the best success rates in the industry, with 53% of projects reaching their goal (compared to 31% on Kickstarter and 13% on IndieGoGo, a typical range for most crowdfunding platforms). This workshop is all about making sure you and your project have the best chance of success by sharing the insights StartSomeGood have gained working with over 2,000 projects at StartSomeGood and is led by StartSomeGood CEO Tom Dawkins, recognized as one of the leading experts and teachers on crowdfunding and online community building globally. The workshop will cover common missteps, what those who are successfully raising funds are doing right and how to think through the goals and outreach strategy for your particular project.


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